News Release
Liz Claiborne Selects HSBC Retail Services to Fashion Its Private Label Credit Program
18 July 2005
PROSPECT HEIGHTS, Ill. – HSBC - North America’s retail services business has teamed with Liz Claiborne Inc. to launch a private label credit program for several subsidiaries of the leading fashion apparel and accessories company.
“Today’s shopper expects a lot from the stores they frequent and the private label credit program we created with HSBC will help us to provide the service and convenience consumers demand,” said Paul Thomasset, president, Outlet at Liz Claiborne Inc. “We are excited to work with such a world-class organization.”
HSBC’s private label credit program will provide customers with a convenient way to pay, while establishing loyalty with the individual brands. Each of the retail stores, which include Lucky Brand Jeans, Elisabeth, Mexx, Liz Claiborne, Dana Buchman and Ellen Tracy Outlet, will have its own credit card with its respective brand name.
In addition to the private label credit program, Elisabeth cardholders will benefit from a points-based rewards program, whereby they will earn one point for every dollar charged on the Elisabeth card. The customers then will receive a reward certificate at the end of each quarter for the number of points earned. Certificates will be redeemable for merchandise at Elisabeth stores only.
“We are both honored and excited to be chosen by Liz Claiborne as the provider of its private label credit card program,” said Valerie Greer, managing director of business development for HSBC’s retail services business. “Helping our clients enhance relationships with their own customers while providing services that help them build market share and increase customer loyalty is what we do everyday at HSBC, and we look forward to delivering on that promise.”
About Liz Claiborne Inc.
Liz Claiborne Inc. designs and markets an extensive range of fashion apparel and accessories for women, men, teens, children and infants. The Company also markets fragrances for women and men. The 38 brands in the Liz Claiborne Inc. portfolio are available at more than 30,000 points of sale worldwide.
About HSBC Retail Services
HSBC Retail Services is a leading issuer of private label (merchant branded) credit cards in the United States. This business provides flexible, customized credit card solutions for the world’s premier retailers and manufacturers and has more than 60 active merchant relationships, including Best Buy, Levitz Furniture and Saks Fifth Avenue. For more information, visit www.hsbcretailservices.com.
About HSBC - North America
HSBC - North America comprises all of HSBC's U.S. and Canadian businesses, including the former Household businesses. The company’s businesses serve nearly 60 million customers in five key areas: personal financial services, consumer finance, commercial banking, private banking and corporate investment banking and markets. Financial products and services are offered under the HSBC, HFC and Beneficial brands.
Media Contacts
- Kathleen Morrison
- kathleen.a.morrison@us.hsbc.com
- Director, Public Affairs
- HSBC – North America
- (847) 564-6111
